We start at the end and agree to a long-term goal. The business owners and experts will share their knowledge, we’ll map out the challenge, and identify an ambitious problem to solve.
Once we understand the problem at hand, we’ll attempt to create as many solutions as possible. First we’ll explore existing ideas and then work through various exercises to sketch solutions.
With all of the potential solutions, we’ll work as a team to share, discuss, and decide on the best solution. We’ll create a storyboard and step-by-step plan for our prototype.
With a thought-out solution and storyboard, we’ll spend an entire day turning the solution into a working prototype. We’ll utilize this prototype to show users and get feedback.
With our prototype, we’ll invite real people into the office to conduct interviews. We’ll learn about the product as they react to our prototype and provide us with critical feedback.
With a prototype and real customer feedback, we have answered the important questions about our design. Now we can move into high-fidelity designs and product development.
We create reliable and realistic representations of your key audience segments to help you understand your users.
We don't just learn about your users, we talk to them. Through user interviews and conversations, we can identify their needs, priorities, and pain points.
We’ll create user flows to map out their goals and build meaningful experiences that solve real world problems. Learn more
Storytelling is the heart of any successful product. We’ll help create a product that helps users connect through that story.
Copy is design. Crafting the right words and using just the perfect amount of copy is important to connect with your customers and making their experience enjoyable.
Unique, well branded and user-friendly interfaces are created based on research, wireframes and user feedback.
We create unique and personalized web experiences with custom illustrations and iconography designed to evoke emotion and narration.