The Library Project
launch
client
Endless Eye Productions, Inc
description
A microsite for a new full length documentary by Endless Eye Productions. The film is intimately integrated with a fundraising effort to build a new library in Africa.
The team uses social media and viral videos to market a yearly "money bomb" fundraiser in which hundreds draw to the site to collectively donate towards the library project efforts. The site includes a live money gauge that measured total donations.
capabilities
MIcrosite, ActionScript
